The Internet is the most powerful and modern tool you can use to advertise your land and property online. With all of the things that are now possible on the Internet, selling real estate online has created a whole new world of opportunities for sellers. Not only can you create your own website with property listings, index your real estate and land properties with major website, but you can also use online auctions as a way of posting your properties for sale. There are strategies that work well for online auctions that include linking the properties that you are selling in the auction to your website. You can accept for direct from the listings and set up times and dates that you want all of the bids in by.

You can also use a combination of techniques like taking online bids, and having round robin telephone auctions towards the end of your auction. You can set up the properties and listings on your web site, but set up the bidding and auction at a different web site that hosts real estate and specifically land auctions. You can also do what’s called a reverse auction, where you start with a high price, and every few days, you lower the price until someone bids on it and wins. You can set the number of days before you change the price of the listing, and you can make it a first come and first serve type of auction. This can create a sense of urgency for the buyers that if they do not act quickly; they may lose out on the great deal.

Participating in online real estate auctions to sell land has been successful for a lot of sellers, this is very important because in this way you can show off, or publish your real estate and land list on internet. Online real estate auction are also a great tool to use in combination with other online advertising and by advertising in publications, you are able to reach a broad range of buyers. Once you have target groups that you want to reach, you can concentrate on each area of advertising to appeal to each group. Whatever method of advertising works the best for you depends on the type of buyers that you are trying to target. Some do a lot of their real estate shopping online, while others prefer printed advertising. Doing different forms of advertising is usually the most successful way to sell.

Copyright (c) 2011 Jack Bosch

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